Project
ProAir Website
Client
ProAir
Agency
DDB Group Aotearoa
Roles
UX/UI Design
Year
2025
ProAir represents the pinnacle of premium aviation in Aotearoa New Zealand. 
The website architecture I designed balances premium aesthetics with functional elements, featuring intuitive navigation to their diverse offerings—from scenic tours and Waiheke Island visits to specialised services for lodges, golf courses, and restaurants. With luxury in mind, I designed a clean, uncluttered layout with stunning imagery that communicates ProAir's years of aviation expertise while incorporating practical elements like inquiry forms and location mapping that appeal to their clientele of private helicopter owners, charter guests, and business partners seeking exceptional aerial experiences across Aotearoa.
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